whO WE AREThe strategic partners you wish you found sooner.
Reconsidered is a boutique strategic communications consultancy specialized in sustainability and social impact.
About Our Founder
I'm Jess, and I founded Reconsidered in 2017 as the consultancy I wish existed when I was leading sustainability communications in-house: joyfully efficient, jargon-free and built to make your work easier — not add layers of complexity. I'm hands-on in every project, and we tap in expert collaborators from our global network as needed. That lean structure means you get senior attention, agile support and sensible budgets that suit your needs (not our overhead).
I've been working in sustainability communications for nearly 20 years — first in media, then in corporate, start-up, non-profit, academic and consultancy contexts. That mix means I think like a journalist (clarity first), strategize like an MBA (decks are my love language) and operate like someone who's been in your shoes.
What shapes my work:
My global perspective — born in San Francisco, raised in Guam and Rome, studied at Princeton (BA, History) and NYU Stern (MBA), professionally came of age in New York City, now living in Amsterdam.
A windy career path that had me editing CosmoGIRL! quizzes, photographing fashion weeks, starring in workplace reality shows and visiting 60+ countries as a travel writer before depositing me into the world of sustainability (I’ve never looked back).
My two little kiddos, who inspire me to leave the world better than I found it.
I love working with great people to make great things. If you see an opportunity for Reconsidered to support your work, reach out and let’s have a chat!
Jessica Marati Radparvar
Founder, Reconsidered
Connect on LinkedIn
AS SEEN IN
How We Work
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Founder-led, expert-supported.
Our founder Jess is hands-on in every project, and we bring in specialized collaborators from our global network when a project calls for deeper expertise. The result: direct access to experienced strategists and results that rival larger agencies — without the layers or the overhead.
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Amsterdam based but working globally.
As an American living in one of Europe's most progressive sustainability hubs, Jess brings cross-continental insights to every project. Most of our clients are in the U.S. and Europe, but we're always curious about expanding that map.
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Remote-first before it was cool.
We’ve worked remotely from the start, meaning we’re skilled at digital facilitation, designing engaging virtual touchpoints and keeping everyone informed despite the distance. And when in-person energy matters? We're happy to show up.
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Deep in some sectors, fluent in many.
We bring core expertise in fashion and consumer goods, with growing reach across tech, hospitality, food/beverage and beyond. From global brands to scrappy startups to the industry organizations working behind the scenes — working across the sustainable business ecosystem only makes our insights stronger.
What We Stand For
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We believe that business can be a force for good.
For the systemic change needed to address the world’s most pressing issues, we need all hands on deck. While businesses have historically been part of the problem, we believe that they now have the opportunity to step up and be part of the solution.
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We are optimistic and action-oriented.
We’re passionate yet pragmatic, and we bring an energy of possibility and optimism to our work. We are thoughtful, yet we know when it’s time to switch gears from ideation into execution. We aim for all our interactions to be bright spots in the days of the people we work with.
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We stand for fresh ideas and perspectives.
We prioritize diversity and stay at the cutting edge of our field to make sure we’re surfacing ideas and solutions that are progressive, thought-provoking and fit for the future. Because the approaches that got us into this mess aren’t the ones that will get us out of it.
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We are obsessive about quality.
Top-quality deliverables, strong attention to detail and “they thought of everything!” project management are part of Reconsidered’s brand promise. The last thing we want is for a careless error to distract from the important message we’re trying to deliver.
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We’re informed by behavioral science.
It’s not enough for things to just look good or sound nice. We need our content to drive real change. That’s why we always keep the end user top-of-mind, and why we leverage insights from the world of behavioral science in all our work.
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We’re truth-tellers.
We aim to tell it like it is, even (and especially when) it’s hard. We’re allergic to jargon and aim to translate the complicated language of sustainability into “real talk” that touches the hearts and minds of our audience.
Sound like we’d see eye to eye?
We’d love to explore opportunities to support your work.